What should I put as my headline on LinkedIn?

Your LinkedIn headline should clearly state who you help and how. Instead of just your job title, combine your role with your value proposition . For example, "Marketing Director | Helping B2B SaaS companies 3x pipeline through content." Include relevant keywords so you show up in recruiter and prospect searches.

How do I write a catchy LinkedIn headline?

Start with a specific outcome or result you deliver, not a generic title. Use numbers when possible, add a personal hook or unique angle, and keep the most important words in the first 60 characters since that is all that shows on mobile. Avoid buzzwords like "guru" or "ninja."

How long can a LinkedIn headline be?

LinkedIn headlines can be up to 220 characters. However, only the first 60-70 characters are visible in search results and connection requests on mobile devices. Front-load your most important keywords and value proposition to maximize visibility.

Should I use my job title as my LinkedIn headline?

Your job title alone wastes valuable space. LinkedIn defaults to your current position, which is already shown elsewhere on your profile. Use your headline to communicate what you do, who you do it for, and why it matters. That is what makes people click through to your full profile.

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